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Why you should recycle content

Why you should recycle content

Doubling down on your best moments.

Aug 26, 2023
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Why you should recycle content
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Welcome to Exposed Brick DC Pulse, a weekly newsletter for real estate professionals in the DMV looking to build their brand on social media. In addition to strategy, paid subscribers get access to topical content ideas ready to share with their audience. Think of it as a living drafts folder for all of the content I don’t have time to post on EBDC. Ready to subscribe? Tap the button below.


As some of you might know from following me on Exposed Brick DC, I am on vacation this week. But that isn’t stopping me from whipping up this newsletter because I genuinely enjoy writing it!

If I wasn’t totally checked out this week, I would have been more proactive about recycling content– just to keep the momentum going. Recycling content is traditionally something I have shied away from but lately I have been more open to it for two reasons:

  • Not all of your followers see all of your content

  • Repetition is key for recall

Also I have started to see other creators do this really well. Including one creator who won’t shut up about a vintage Goyard trunk and now I am hooked on following her.

Let’s dig into what this means:

That concludes EBDC Pulse’s free content for the week! This email was sent to 158 real estate professionals. Help us reach more subscribers by forwarding this week’s issue to your colleagues! 

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